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DASHBAR
Miami, FL
Thedashbar.com
Proprietor: Carla Oliva
Salon Model: upscale, Instagrammable, stylish
Sq. Footage: 2,700
Stations: 8
Remedy Rooms: 3
Manicure Stations: 7
Pedicure Thrones: 6
Furnishings: Customized
Gear: Customized
Complete Design Funding: $1,200,000
Retail Traces: Maria Nila
Nailcare Traces: Emma Zoya
Design by: Vanessa Nunez, Nunez Interiors
Architects: Idea Construct
Photographer: Robin Hill
The idea for Miami’s DashBar was born from the frustration Proprietor Carla Oliva felt as an expert girl getting ready for a piece journey and spending a full day dashing from the blowout bar to the nail salon to the spa an eyelash fill. “I wished to create a spot of empowerment for ladies—an environment friendly collective magnificence expertise the place purchasers can have a number of providers carried out directly in an expensive, pampering atmosphere,” she says.
Positioned on the mezzanine degree of a constructing within the mixed-use Brickell neighborhood, DashBar is surrounded by a health middle, cycle gymnasium and yoga studio. To attract the eyes of passerby, Oliva brainstormed with designer Vanessa Nunez who embellished the med-spa/magnificence bar with pink palm fronds outlined in neon and residing partitions with neon messaging, together with Whats up Attractive, Good Vibes Solely and The Future is Feminine. Oliva says, “I wished individuals to lookup and say, ‘What’s that?’”
Inside, DashBar is uniquely pink, or as Nunez would make clear, blush. From the wallpaper to the marble surfaces to the furnishings, there’s no mistake this institution is concentrating on the trendy girl. Oliva labored intently with a high-end furnishings designer to create the patent-pending PolyDash chair, which reclines for facials and lash extensions, has manicure trays that connect to the arm rests, a drawer that pulls out for a spa pedicure and a detachable headrest for hair providers.
The specialised chair permits DashBar to market its signature Collective Service, giving purchasers a collection of three providers which can be carried out in 60 minutes. The shopper picks a essential service—blowout, reduce & type, facial, lashes or CryoSkin facial—and has that service concurrently with a spa manicure and pedicure.
The salon additionally has a very fashionable focus. The intricate gold screens between the stations give purchasers a way of privateness and safety. The residing partitions and the neon messaging give company loads of picture alternatives.
“We stay in an Instagram world, and it’s necessary to create these areas of alternative,” Oliva says.
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